Personal profile

Personal profile

Dr. Elisabeth Bigsby is Associate Professor in the Department of Communication and Center for Social & Behavioral Science Affiliate. Dr. Bigsby studies persuasive health and environmental messages, such as anti-smoking campaigns, with a particular interest in how message features influence how people perceive and process those messages. Dr. Bigsby's overall goal is to understand why messages succeed or fail, and thus contribute to best practices in designing persuasive messages.

Research Interests

  • Persuasion & Social Influence
  • Message Effects
  • Health Communication
  • Information Acquisition

Teaching

CMN 345: Visual Media Effects
CMN 421: Persuasion Theory & Research
CMN 529: Message Design & Effects

CMN 529: Meta-Analysis in Communication
CMN 595: eHealth (HCOM)

Education

Ph.D., Communication, University of Georgia
M.A., Health Communication, Michigan State University
B.A., Communication, Michigan State University

Office Address

3001 Lincoln Hall, 702 South Wright Street Urbana, IL 61801

Office Phone

Honors & Awards

University of Illinois Urbana-Champaign LAS Impact Award, Spring 2021

Illinois Foundations Fellow, Fall 2020

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