Aric P Rindfleisch

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Research Output

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Review article
2020

The Second Digital Revolution

Rindfleisch, A., Mar 1 2020, In : Marketing Letters. 31, 1, p. 13-17 5 p.

Research output: Contribution to journalReview article

2016

Marketing's quest for environmental sustainability: Persistent challenges and new perspectives

Mohr, J. J., Price, L. L. & Rindfleisch, A., Jan 1 2016, In : Review of Marketing Research. 13, p. 29-59 31 p.

Research output: Contribution to journalReview article

2008

Cross-sectional versus longitudinal survey research: Concepts, findings, and guidelines

Rindfleisch, A., Malter, A. J., Ganesan, S. & Moorman, C., Jun 2008, In : Journal of Marketing Research. 45, 3, p. 261-279 19 p.

Research output: Contribution to journalReview article

2001

The acquisition and utilization of information in new product alliances: A strength-of-ties perspective

Rindfleisch, A. & Moorman, C., Apr 2001, In : Journal of Marketing. 65, 2, p. 1-18 18 p.

Research output: Contribution to journalReview article